A vending machine in the right spot can be a steady source of sales, but placement makes all the difference.
The best vending machine locations put snacks and drinks within easy reach in areas with consistent foot traffic. Office breakrooms, busy lobbies, and waiting areas are all strong options, but factors like security and accessibility also impact profitability.
A strategic location keeps sales flowing and customers satisfied. Before setting up your machine, it’s worth taking a closer look at what makes a spot profitable.
Let’s break down the best locations and how to choose wisely:
Important Factors When Choosing Vending Machine Locations
A vending machine location might look promising at first, but there’s more to consider. For example, high-traffic areas are great for sales, but other factors like accessibility and customer habits matter just as much.
Here are some factors to consider when deciding where to put your vending machines:
- Traffic
- Security
- Accessibility
Traffic
Traffic is an important factor when choosing a vending machine location. Without steady foot traffic, sales will be low. There are two types to consider:
- Direct traffic comes from people who visit regularly, like office employees passing through a building lobby each day.
- Indirect traffic includes occasional visitors who may not come daily but still stop by, such as guests or clients.
A vending machine in the main lobby will likely attract more indirect traffic while placing it on specific floors caters more to direct traffic from regulars. According to Market.us, vending machine revenue is closely linked to location visibility, with high-traffic areas leading to higher sales. Choosing a spot with steady foot traffic increases the chances of consistent purchases throughout the day.
Security
A secure location helps protect your vending machines from theft and vandalism. Indoor placements are generally safer, while outdoor spots can still be profitable with the right precautions.
Adding security features, such as restricted hours or protective cages, can reduce risks, but they also add costs. Some vending machine vendors offer reinforced casings, tamper-resistant locks, or even remote monitoring options to help protect machines in higher-risk areas. Before choosing a spot, weigh the security risks and determine what measures are needed to keep your vending machine protected.
Accessibility
Security matters, but accessibility is just as important.
A vending machine that’s out of sight or hard to reach won’t bring in as many sales. For example, a second-floor location in a school might be safer than an outdoor courtyard, but it won’t get as much traffic.
A well-placed machine needs both security and visibility to attract customers. Finding the right balance helps protect the machine while making it easy for people to use.
7 Best Spots to Place Vending Machines for Maximum Sales
If you’re wondering, “Where can I put a vending machine to maximize profits?” start by looking at places with steady foot traffic and easy access. Below are some of the best locations to consider:
- Lobbies
- Breakrooms
- Courtyards
- Reception Desk or Waiting Area
- Hallways
- Entryways and Exits
- Line and Queue Areas
1. Lobbies
Lobbies are prime locations for vending machines because they see consistent foot traffic throughout the day. Guests, employees, and residents frequently pass through, making it easy for them to grab a quick snack or drink.
Hotel lobbies cater to travelers looking for a convenient bite, while apartment lobbies provide a go-to option for residents. Hospital lobbies serve visitors and staff, and office lobbies give employees an easy way to refuel during the workday.
2. Breakrooms
Breakrooms are one of the best locations for vending machines because they provide a convenient option for employees or visitors looking for a quick snack or drink.
Many people forget to pack lunch or need an extra boost during the day, making a vending machine a go-to solution.
In offices, warehouses, and other workplaces, employees appreciate having easy access to snacks without leaving the building. Stocking the machine with a mix of drinks, quick meals, and healthier options can increase sales and keep people returning throughout the day.
3. Courtyards
Outdoor spaces like courtyards, parks, and parking lots can be high-traffic areas, making them terrific spots for vending machines. People gathering outside often look for a quick refreshment, whether it’s a cold drink on a hot day or a snack while taking a break.
However, outdoor placements come with risks, including exposure to weather, vandalism, and theft. To keep the machine secure, consider installing protective features such as security cameras, sturdy enclosures, or limited operating hours.
4. Reception Desk or Waiting Area
Doctor’s offices, spas, auto repair shops, and other businesses with waiting areas provide great locations for vending machines. People often spend time near the reception desk before appointments, making a vending machine a convenient option for a quick snack or drink.
Patients, clients, and customers waiting for service may appreciate having something nearby to pass the time.
5. Hallways
Hallways can be unique spots for vending machines since they often have open space with little else around. Without seating or distractions, people walking through may be more likely to stop and make a purchase.
Schools, office buildings, and hospitals all have hallways with steady foot traffic, making them ideal for quick snack and drink options.
6. Entryways and Exits
Entryways and exits may not seem like the busiest spots, but they can still be profitable locations for vending machines. People coming and going often appreciate the convenience of grabbing a snack or drink on their way in or out.
A hotel guest rushing to check out might grab a coffee, while an apartment resident heading to work may pick up a quick snack.
Even in less crowded areas, the right product selection can turn entryways and exits into reliable sales points.
7. Line and Queue Areas
Waiting in line can feel like wasted time, which is why vending machines in these spots tend to do well. Just like grocery store checkout lanes stocked with candy and snacks, a vending machine near a busy queue encourages impulse purchases. Cafeterias, ticket counters, and service centers are all locations where people may appreciate a quick snack or drink while they wait.
How to Select the Best Vending Machine Location
A well-placed vending machine keeps customers happy and sales steady.
The best vending machine locations are easy to access, safe, and busy enough to bring in regular purchases. Office lobbies, breakrooms, and waiting areas all have their advantages, but the right spot depends on your business and the people using the machine.
Taking the time to choose wisely can make all the difference.
Find the Right Spot for Your Vending Machine
If you’re thinking about adding a vending machine to your space, let’s talk about the best vending machine locations to keep it stocked and profitable.
This article was originally published in October of 2023 and was recently updated to reflect current industry trends.
